Transit Fare Coordination & Integration Study

MTC, Bay Area transit agencies and county transportation agencies are researching ways to make the region's transit network better coordinated and more affordable.

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Credit
Noah Berger

The Transit Fare Coordination and Integration study — which began in 2020 and is concluding in 2021 — is developing goals for a regional fare system that will improve the passenger experience and promote higher ridership across the region’s 27 different transit operators.

Goals & Recommendations

In addition to developing goals for a regional fare system that will improve the passenger experience and promote higher ridership, the study spelled out six main tasks for the project team:

  • Develop specific goals for a regional fare system
  • Document existing conditions and research successful coordination efforts to identify best practices for a Bay Area regional fare policy
  • Identify barriers to transit ridership
  • Develop and analyze viable alternatives
  • Build a business case for each selected alternative
  • Make recommendations and develop an implementation plan

The team has been working directly with riders and non-riders of the transit system to design fare policies that will make the system easier to use and encourage ridership.

Staff Contacts

William Bacon, MTC
Phone: (415) 778-6628
Email: wbacon@bayareametro.gov

Michael Eiseman, BART
Phone: (510) 464-6435
Email: MEisema@bart.gov

Task Force & Staff

Co-managed by staff from MTC and BART, the Transit Fare Coordination and Integration Study also established a Fare Integration Task Force with representatives from:

  • AC Transit
  • Caltrain
  • County Connection
  • Golden Gate Transit
  • Muni
  • Napa Valley Transportation Authority
  • SamTrans
  • Solano County Transit
  • Solano Transportation Authority
  • VTA
Funding for the Study

Approximately $900,000 from Regional Measure 2 was used to bring together local and international fare policy and user-research experts to study the region’s transit network.

Bay Area voters approved Regional Measure 2 in 2004 to help pay for transportation improvements.